A Brand with Personality

Working with Cresson Creative, we reviewed what the company were about and produced messaging and brand identity guidelines, anticipating the growing market for fresh, seasonal food. From here, we formed a strong narrative around the company's USPs, particularly around Alresford and watercress,tapping into Managing Director Jennifer Laing's huge personality appeal.Jennifer Laing Watercess Beds

We then began to seed local coverage and to tap into relevant third parties, such as Hampshire Fare, whilst entering and winning some important awards along the way. Oh, and we developed a new website for Cresson Creative too.